Program
Tuesday 26th January 2010
Download the registration form
Moderators :
Annick Colybes (Les Echos), Thierry Paquot (Urbanisme), Francis Ampe (Urbanistic, Engineer)
10:00-12:00 : Concept and examples
10:00-10:30 : The “creative” town
Thierry Paquot, editor of Urbanisme magazine,
a Forum 2 partner publication
The “creative” town is an idea that originates in the English-speaking
world. It emerged from the renewal of northern industrial towns in England the 1980s and 1990s and was
based on cultural industries that were reborn as “creative” industries and economies. The theory was
propounded in 2002 by Richard Florida in his book, The Rise of the Creative Class and the time has now
come to examine more precisely the role and significance of this rather loosely defined concept in the modern world.
10:30-11:00 : Nantes, president of Eurocities Culture Forum, a “creative” town
Karine Daniel, Deputy Mayor with responsibility
for Europe and International Relations
Because of its many and varied cultural achievements and the part
that they play in urban development and social cohesion, Nantes may be seen as a model for France and for Europe.
The town is now entering upon a new stage by setting up a creativity area where schools, fine arts, design,
communication, music, research and companies related to the creativity sector in a wider sense will all rub shoulders.
11:30-12:00 : La Chaux-de-Fonds and the Réseau Art Nouveau Network
Jean-Daniel Jeanneret,
architect, Anouk Hellmann,
Vice-présidente du Réseau Art Nouveau
Network, Elisabet Horth,
Réseau Art Nouveau Network
La Chaux-de-Fonds and its clock-making influenced town
planning project has just earned World Heritage Site status (with Le Locle). A prime
example of the symbiosis between industry and town planning: organisation of space,
building design and art nouveau decoration brought in under the influence of the
clock-making masters and their commercial representatives. Yet another example of
a "creative" town, which also happens to be the birthplace of Le Corbusier. The Réseau Art Nouveau,
of which La Chaux de Fonds is a member, created the network for cooperation in the study,
preservation and enhancement of Art Nouveau. We will learn how this cooperation works and its
impact on culture, science and tourism.
Discussion
14:00-16:40 : On the attraction between luxury, art and architecture
14:00-14:30 : Louis Vuitton’s Cityguides
Julien Guerrier,
Editor-in-chief of Louis Vuitton City Guides
The requirement for excellence that characterises the Louis Vuitton company in
all those areas where it is active is a source of fascination. So also is its
modernity. Its City Guides collection is ample evidence for that: beautifully presented
but nevertheless very practical and offering a selection of unusual hotels, chic cafés,
secret gardens and night life, not forgetting fashion, design and, occasionally, underground culture.
But
it also offers information on all museums. It pays tribute to a certain quality of shopping,
to original boutiques, to places that are trendy – and to the creativity of the modern world.
14:30-15:00 : Skertzò, urban art and shows
Hélène Richard and
Jean-Michel Quesne with Ineo
Skertzò is a designer studio formed out of a duet. Skertzò – with a stressed ò like a musical note
– is unique. For twenty years they have been inventing poetic urban shows full of visual creations,
brightess and colours, which transform the city. This creative power is based on a technology equally inventive.
15:00-15:30 : Contemporary art and the Nice tramway
Olivier-Henri Sambucchi,
Head of Heritage Conservation and Director of Cultural and Tourist Development
for the Nice Côte d'Azur Local Authority
Creating a new tram route in a town is doubtless among the most important acts
of urban development. In Nice, as in other towns in France, creative artists
are involved from the outset. But it seems that this tram route in Nice has something
special: its lighting, its graphic arts, its sound, its paintings and sculptures all
illustrate the transformative power of enlightened urban development.
Discussion
16:00-16:40 : Copenhagen X (2002-2010)
Ken Martinussen,
Director-General of the Dansk Arkitektur Center
Copenhagen is turning towards its port, rebuilding its industrial wastelands,
transforming itself through major cultural projects characterised by stunning
architecture: its library, opera, theatre, schools of dance, architecture and
cinema, not forgetting offices and housing. An experimental form of architecture
is being set up alongside the waters of the port – in which bathing is now possible
once more. For the most important point is that this move towards modernity is set
firmly within a framework of sustainable development: 50% of travel by bike and a
20% reduction in CO2 emissions are the targets for 2015.
Discussion and conclusion